A little more
understanding.

Primed is an AI coaching platform for endurance athletes — cyclists, runners, swimmers, and triathletes. It connects to the platforms and devices you already use and turns your data into structured coaching, not just charts.

Most training systems collect signals; few interpret them together. Primed treats the athlete as one continuous system: training load, recovery, sleep, and progression all influence each other, and decisions are made with that whole picture in view.

In practice that means today's recommendation can change because last night's sleep changed — without you having to ask.

Primed currently supports cycling (road, mountain, indoor), running (road, trail, track), swimming (pool and open water), and multi-sport training for triathlon.

Each sport has its own physiology, terminology, and load characteristics. The system understands those differences and can balance training across disciplines for athletes who train in more than one.

If you ride three days, run two, and swim once a week, you don't get three separate plans bolted together — you get one coherent week.

Onboarding is a short connections-first flow. You start by linking the data sources you already use — Garmin, Oura, Apple Health — and Primed reads your recent training, recovery, and any race calendar you've shared.

From that, the coach generates a profile draft (current fitness, primary sport, training style) which you confirm or edit on a single screen. You set or pick a goal event, then the system writes a coach assessment of where you are and where you're going.

The whole thing is designed to take a few minutes, not an hour of question-form. By the end you have a personalised plan, not a half-completed survey.

Yes. You can use a guest session for 24 hours without creating an account. Connect Apple Health or Oura, generate a training plan, and explore the dashboard — no email required.

Guest sessions include AI coach chat, but they are temporary and cannot connect Garmin. Create a free account to connect Garmin and keep your training context across devices.

When you're ready to keep your work, sign up — your guest connections and plan migrate to your new account so you don't lose what you've already set up.

Primed is available on iPhone, iPad and Mac. You can start with the coaching conversation and connect supported training or recovery sources to add context.

Open Connections in the app to see the sources available to your account. Apple Health provides supported data on compatible Apple devices when you grant permission; Garmin requires a free Primed account.

You don't need every source connected. One source is enough to start; you can add more later as you go.

Most athletes are looking at a personalised plan within a couple of minutes of installing the app. With one source connected, the onboarding flow can pre-fill almost everything from your recent training.

Plan generation itself runs as a background job — typically 1–2 minutes — so the app stays responsive while it works. You'll get a silent notification when it's ready and can keep using everything else in the meantime.

If you'd rather skip the account step on day one, the 24-hour guest session puts you in front of a real plan with no signup at all.

The AI coach has direct access to your connected fitness data and can answer questions in natural language — about today's session, recent load, recovery state, or how to handle the next two weeks.

It's grounded in the same science most coaches work from: training load (acute vs chronic), HRV trends, sleep quality, and your own recent performance. The difference is that it interprets all of those together rather than one signal at a time.

When it makes a recommendation, it explains the reasoning. You don't have to take its word — you can see why it suggested what it did, and override it if you disagree.

Yes — Primed generates personalised training plans from your goals, current fitness, and weekly schedule. Marathon, half-Ironman, full Ironman, FTP block, off-season base — the structure adapts to whichever target you're working toward.

Plans aren't fixed at the start and then ignored. They're treated as hypotheses: as your data comes in, the system evaluates whether the plan still fits, and adjusts the upcoming week if it doesn't.

If you miss a session, the next session changes. If you're more recovered than expected, the next session can become more demanding. The plan stays useful instead of going stale.

Yes. Recovery is one of the strongest signals in the system. If you have Oura, Whoop, or Garmin recovery metrics connected, the AI factors sleep duration, sleep quality, HRV, and resting heart rate into every recommendation.

The interpretation is contextual: a single low HRV reading isn't an alarm; a trend across a week is. The system reads the trend rather than reacting to a single data point.

On days when you're not fully recovered, it'll suggest a lighter session or rest. On days when you've absorbed recent load well, it'll let you push.

Plans are built around a target — a race, an event, or a fitness goal — and then automatically split into the right phases for the time available: base, build, peak, taper, and recovery. The closer your event, the more the plan focuses on race-specific work.

Within each week, the default mix is roughly polarised: most of your time at low intensity, a smaller share at quality intensity, with rest days protected. Volume is capped at sustainable ramp rates so the plan doesn't pile load on faster than you can absorb.

You can bias the plan toward different intents — performance, endurance, consistency, or structure — and the phases adjust accordingly. Phase always wins over intent: a taper week stays a taper week even if you ask for more performance.

Yes — the coach proposes, you decide. The two main levers are "Adjust My Plan" and "New Plan". Adjust keeps your goal and profile but regenerates upcoming sessions around what's actually happened — missed sessions, fresher recovery, a changed event date. New Plan rebuilds from scratch with a fresh profile when your goal itself has shifted.

Adjust runs as a background job (typically 1–2 minutes) and protects your next seven days where it can, so a regenerate mid-week doesn't yank tomorrow's session out from under you. There's a light cooldown — up to a few regenerations per day — to stop the plan churning.

If life gets in the way for longer, you can archive the plan, and start a new one when you're back. The coach can also propose changes in chat — "swap Tuesday and Thursday", "this week's too heavy" — and apply them with your sign-off.

Nothing dramatic. Missed sessions don't compound into guilt or plan abandonment — the next session simply changes to fit what just happened.

If you miss an easy day, the plan usually carries on as-is. If you miss a hard day, the next quality session may shift to compensate, or the week's intensity is rebalanced. If you miss a stretch of training (sickness, travel, injury), the plan re-paces and reduces ramp until you're back in the groove.

The principle: the plan is a living hypothesis, not a contract. It adjusts to your reality rather than asking you to adjust to it.

Yes — strength sessions are placed automatically based on the time you have available, prioritised after your endurance work. The exact placement depends on the phase: more strength in base, less during peak and taper.

If your week is too packed for dedicated strength, the system redistributes that intent into the endurance sessions rather than dropping it on the floor — so you still get progressive load.

Primed's primary focus is endurance. Strength is supportive: structured enough to be useful, not so prescriptive that it competes with a dedicated lifting program if you have one.

Recovery is summarised as a daily readiness state — green, amber, or red — based on the signals available from your connected devices: sleep duration, sleep quality, HRV, and resting heart rate.

The simple traffic-light is a surface for a more nuanced underlying picture. The coach reads the trend (is your HRV consistently below baseline this week?) rather than fixating on a single number, and uses it to nudge today's session up or down.

Readiness affects recommendations, not autonomy. You can always train through an amber day if you choose to — the coach will note it and adjust the rest of the week.

Garmin gives the most complete picture when its recovery data is available — HRV, sleep, and resting heart rate are all read directly. Oura is the next-best dedicated recovery source. Apple Health bridges Whoop, Polar, and many other devices into one place when neither of the above is connected.

If multiple sources have the same metric, the system uses a fixed priority — Garmin first, then Oura, then Apple Health — so you don't get confused by conflicting readings.

If you're choosing what to buy: any of these three covers the essentials. The bigger gain is being consistent with whichever you already wear.

Primed still works. Without HRV or sleep data, the coach falls back on the signals that are available — completed sessions, perceived effort, and any subjective check-ins you provide — and biases recommendations more conservatively.

You'll get less precision than with a wearable, but the same core loop: a plan that adapts to what actually happened, not just to what was scheduled.

Adding a recovery device later (Oura, Garmin, or one that reports through Apple Health) immediately improves the signal — no replan required.

Primed uses the standard load model most coaches and platforms work with: each session has a Training Stress Score (TSS), and your fitness, fatigue, and form are tracked as Chronic Training Load (CTL), Acute Training Load (ATL), and Training Stress Balance (TSB). CTL is the long-running average of your training; ATL is the short-running picture of recent strain; TSB is the gap between them — what most athletes know as form.

For triathletes, load is also broken down by discipline so you can see swim, bike, and run separately rather than only the overall total. That makes it obvious when one sport is being undercooked while another is piling up fatigue.

Load history is available on the Load Detail screen, and the coach uses it directly when deciding whether to push, hold, or back off.

Primed estimates your thresholds — cycling FTP, running threshold pace and heart rate, swim threshold — from your recent training when the data supports it, and uses the most trusted source available (Garmin first, then Apple Health).

If you have a measured value from a recent test, ramp, or race, you can override the estimate from your Profile. The override is respected by every plan and zone calculation downstream until you change it again.

Power, heart-rate, and pace zones are derived from your thresholds and used to build interval targets in your sessions and Zwift exports.

Green means your signals are at or above baseline — sleep, HRV, resting heart rate, and recent TSB are all in a range where harder work makes sense. Amber means at least one of those is meaningfully below baseline; the day will still work, but the coach will lean toward a lighter load. Red means several signals are stacked against you — the coach's recommendation will skew toward easy or rest.

The colour is a summary, not the whole story. Tap through and you'll see which signals drove it — for instance, low HRV combined with elevated resting heart rate after a hard week.

Readiness influences the coach's recommendations but never overrides your choice. If you want to train through an amber day, you can; the coach takes note and balances the rest of the week.

The coach works from a unified snapshot of your physiology, training load, recovery, and recent behaviour — not just the last activity. That includes your CTL/ATL/TSB across each discipline, fatigue and recovery signals, current and trending readiness, an injury-risk profile, and the long-term memory it's built up about how you train.

It also reads your plan, your events calendar, and the gap between what was scheduled and what you actually did — so it can tell whether last week was a recovery week or a missed week.

Everything the coach uses to make a decision is in your account. Nothing is pulled in from outside.

Plans adapt for a small set of reasons: your readiness moved, you missed or added sessions, a session went much harder or easier than planned, your event date shifted, or the coach detected a ramp-rate or recovery risk. The system is conservative about increases and cautious about back-to-back hard work.

When the coach makes a meaningful change, you can ask it why — "why did Tuesday move?" — and it will explain the constraints, signals, and reasoning behind the call. The same applies to its recommendations: it shows its working rather than asking you to take its word.

Bigger structural changes (a new phase, a different event, a different week shape) always come back to you for sign-off before they're applied.

Anything you'd ask a real coach mid-week. "Why is today's session structured this way?" "I'm tired — should I push it or back off?" "Walk me through next week." "I'm sick, what should I change?" "Translate this session into a Zwift workout."

The coach has direct access to your plan, your recent activities, and your readiness state, so the answers are grounded in your data — not generic advice copied from a textbook.

If a question needs a change to your plan or events, the coach proposes it and asks before making the change. You're always in control.

Yes. The coach stores facts and preferences it picks up over time — your goals, the sessions you tend to dread, training quirks, equipment, recurring injuries — and pulls them back into context when they matter.

Memory is visible. Settings → Coaching Intelligence shows everything the coach has retained, and you can edit or delete entries if anything is wrong.

You can also tell the coach things explicitly: "remember I race on Sundays" works. Memory is opt-out by entry, not all-or-nothing.

Your conversations with the coach are tied to your account and used to power your coaching only. They're processed by AI providers (OpenAI, Anthropic) under data-processing agreements that prohibit using your messages to train their public models.

Chat history is persisted so the coach can pick up where you left off, but you can clear it from inside the app at any time, and it's deleted along with your account if you choose to delete.

We don't surface your conversations to other users, advertisers, or analytics platforms.

Every conversation with the coach is saved to your account and available from the Chat tab. On Mac, the same history is one click away from the sidebar; on iPhone and iPad, it's in the same tab the coach lives in.

Conversations are tied to context — a recent activity, a recovery insight, today's session — so you can pick up where you left off without re-explaining what was happening. The coach also pulls in long-term memory so you don't have to repeat yourself across weeks.

You can clear chat history at any time, and it's deleted along with your account if you choose to delete.

Yes. Anything you add to the Events screen — a race, training camp, group ride, or fitness goal — is part of the coach's context. The plan's phases (base, build, peak, taper) are built around your A-priority event, with B and C events factored in as supporting work.

You can also ask the coach in chat to add, change, or move an event for you. It'll propose the change and apply it once you confirm — and the plan reshapes around the new date or priority.

Up to two upcoming events surface on the Coach screen at a time, sorted by date; the rest live on the Events screen.

No. The coach can suggest changes — to your plan, your goal event, or the next session — but it won't apply them silently. Any meaningful change is offered as a proposal you confirm.

Day-to-day adaptation (e.g. nudging tomorrow's session because today's readiness shifted) does happen automatically, because that's what an adaptive plan is for. But anything structural — different goal, different phase, different week shape — surfaces for your sign-off.

The principle: the coach can show its working, but you stay in the driver's seat.

Primed uses a mix of frontier models from Google (Gemini), OpenAI, and Anthropic, routed through providers and gateways under data-processing agreements that prohibit training on your data. The exact model in use for a given task is selected centrally and tuned over time — you don't have to choose one.

Different jobs use different models. Quick interpretive answers, briefings, and structured plan generation each go to whichever model performs best for that shape of task at the time.

Model choices are an implementation detail; the contract you care about is that your data stays yours and is used only to coach you.

AI models can be confidently wrong, and a coach that quotes the wrong workout or misreads your week is no good. Primed mitigates this in two ways: the coach is grounded in your real data — your plan, activities, recovery, events — and it shows its reasoning, so you can spot when the working doesn't add up.

If you see a hallucination, push back in chat. The coach will rework the answer, and you can correct any memory it's stored that contributed to the mistake from Settings.

Anything the coach does that touches your plan or events is proposed first and applied only when you confirm. The model is in an advisory seat, not a steering one.

Yes — there's a vintage coach mode that swaps the default voice for an old-school 1930s coaching personality. Same data, same reasoning; different tone. It's a toggle you can turn on or off whenever you like.

More personality variants are likely to come over time. The underlying coaching logic and decisions don't change between modes — only the voice it speaks in.

Activities show up on the Activities screen, split into Schedule (current and upcoming weeks) and Activities (everything you've done). Each session can be opened for a closer look — what you did, where the data came from, and how it compared to the plan.

You can delete an activity if it shouldn't count toward your training — a duplicate import, a test ride, a non-training session — and the coach will stop using it for load and recovery decisions on the next refresh.

Edits to the activity itself happen at the source (e.g. Garmin Connect). Changes there sync back to Primed on the next refresh.

Most endurance athletes have overlapping connections, and Primed handles that without making you choose. Each activity is tagged with its source, and the system de-duplicates so you don't end up with the same workout counted twice.

Where the same metric is available from multiple sources (e.g. HRV from both Garmin and Apple Health), a fixed priority order picks the most trusted one — Garmin first, then Oura, then Apple Health.

You can see source attribution per activity, and disconnect any source you'd rather not use without losing the activities that came from it.

It depends on each connected source and what their API exposes. Garmin generally allows a deep backfill of recent months on connection; Apple Health goes back as far as your phone's data does.

The coach prioritises recent training (the last 8–12 weeks) for adaptive decisions, because that's what's physiologically relevant. Older activities are still searchable and visible for trend views.

If you switch from one device to another, your history doesn't reset — it joins onto your existing record.

From the Events screen, add a race, an event (training camp, group ride), or a goal (sub-3 marathon, first ultra). Each one carries a priority — A for your main target, B for important supporting races, C for tune-up events — and the coach builds toward it.

Up to two upcoming events show on the Coach screen at a time, sorted by date. Older or lower-priority events live on the Events screen.

When you set or change a goal event, the plan rebuilds the phase structure (base/build/peak/taper) around it. Changes are explicit — the coach proposes the new shape, you confirm.

It's a coaching shorthand for how much your plan should bend around an event. An A race is your main target — the one you're peaking for, where the plan's phases (base, build, peak, taper) get pointed. B races are important supporting events you want to perform well at, but they don't trigger a full taper. C races are tune-ups, openers, or fun events that fit inside training without disrupting it.

Each event also has a type (race, event, or goal) and a target outcome — finish, PB, competitive, podium — so the coach knows whether to optimise for completion or sharpening.

You can have multiple events of each priority and reshape priorities at any time. The plan rebuilds the phase structure to match.

Yes. Ask the coach to export today's session and you'll get a structured Zwift workout file (.zwo) with your power zones, intervals, ramps, durations, and on-screen text cues baked in. It includes everything Zwift's workout player needs to run the session as designed.

The download link is generated on demand. Grab the file, drop it into your Zwift workouts folder, and ride it from the workout picker.

Best used for indoor cycling sessions where the structure matters; outdoor rides usually flex too much for a fixed file to be useful.

Zwift's .zwo format is the export Primed supports today. It's what most indoor riders use, and it covers structured cycling sessions well.

Support for additional formats (TrainingPeaks, FIT-file workouts for Garmin head units, Wahoo .plan) is on the roadmap. We're sequencing them by where athletes actually need them — not just adding formats for completeness.

If you've got a specific export you'd find useful, tell us at support@beprimed.ai. Real demand shapes the order.

Two kinds. Silent pushes wake the app when a long-running job (plan generation, data sync) finishes — these don't show on screen. Visible pushes appear as banners for things you'd actually want to see: a recovery insight from Garmin or Oura, a coach message, or a meaningful change to today's session.

We don't ask for notification permission until you've connected a source that can produce them and seen your first coaching briefing. No upfront permission spam.

You can turn notifications off any time from iOS Settings → Notifications → Primed; the app keeps working without them.

Primed supports Garmin, Oura, WHOOP, Withings, Apple Health and FatSecret. These bring activities, recovery or body measurements into your coaching context, depending on the source and the permissions you grant. Garmin requires a free Primed account.

Apple Health can also provide supported data shared by other apps and devices. The available data depends on what the source writes to Health and what you authorize Primed to read.

Open Connections in the app to see the sources available to your account, including FatSecret for food diary and nutrition data. Check the Integrations page for an overview; a listed source is not a guarantee that every device or metric is supported.

Your data is stored in encrypted form and accessed only by your own account. Connections to third-party platforms (Garmin, Oura, etc.) use OAuth — Primed never sees your password for those services, and the access tokens are managed by a secure proxy.

Inside the system, fitness data is used only to power your coaching. It does not get pooled with other athletes' data in a way that could identify you, and we don't move it through advertising or analytics pipelines.

You can disconnect any source at any time to stop further sync. For providers that support OAuth revocation (Oura and most others), the token is revoked automatically; a few — Garmin in particular — also need a manual disconnect inside their own service to fully cut access.

Apple Health is read-only. Primed reads workouts, heart rate, sleep, HRV, and resting heart rate where you've allowed it — and never writes anything back to your Health database.

iOS owns the permissions. You choose exactly which data types to share when you connect, and you can change that any time from iOS Settings → Privacy & Security → Health → Primed. The app can't show toggles that override the system; it just reflects whatever you've chosen there.

If you turn off a data type later, the coach loses that signal but keeps working with whatever's left. Granular control sits with you.

Most sources push data shortly after a session syncs to their cloud — Garmin and Oura send webhooks, so the coach typically sees a new ride or last night's sleep within a few minutes of the source app receiving it.

Apple Health updates when the iPhone next opens Primed (or in the background, when iOS allows).

If something looks missing, opening the app forces a refresh. Long-running ingestion jobs send a silent notification when they finish, so you don't have to keep checking.

If your device's app shares data with Apple Health, Primed may be able to read the supported data types you authorize there. Check both apps' Health permissions; the available history and metrics depend on the source.

If your platform doesn't go through Apple Health and isn't natively connected, tell us. Direct integrations are added on a rolling basis, weighted by what athletes actually use.

In the meantime, manual upload of FIT or TCX files isn't currently supported — the system is built for live data, not after-the-fact entry.

Primed uses Apple In-App Purchase for all subscriptions on iPhone and Mac. Apple handles billing, currency, taxes, family sharing, and refunds — we never see your card.

You can start in a temporary guest session or create a Free account. Both include AI coach chat, training plans and plan edits. A free account also lets you connect Garmin. Pro adds longer-term coaching memory and insights across weeks.

Exact pricing is shown inside the app at the point of purchase, in your local currency. Subscriptions can be managed at any time from your Apple ID settings.

Free covers the everyday picture: connect supported data sources, talk with the AI coach, create and edit training plans, see today's guidance, and browse your activity history and training trends. Garmin requires an account, but no paid subscription.

Pro adds longer-term coaching memory and insights drawn from patterns across weeks. Those features give the coach more continuity across your training history; chat and plan edits are already included in Free.

You can move between Free and Pro at any time without losing your data.

Refunds are handled by Apple, not by us. You can request one from your iPhone (Settings → Apple ID → Subscriptions) or directly from reportaproblem.apple.com — most are reviewed within a few days.

Cancelling a subscription stops future renewals; you keep Pro features until the end of the period you've already paid for.

If Apple grants a refund, we honour the outcome immediately on the next sync — your account drops back to Free without you having to do anything else.

Your account stays available on Free, including chat, training plans and supported connections. Pro's longer-term coaching memory and insights are no longer included after the paid period ends.

If you subscribe again, Pro features become available when the app verifies the renewed subscription.

You can switch between Free and Pro as often as you like; we don't penalise you for it.

Yes. Primed runs on iPhone, iPad, and Mac, and your data is tied to your Apple ID and account — sign in on any of them and you see the same plans, history, and coach state.

iPhone is currently the primary client and the only one with native Apple Health support. The Mac app is built for the desk: a resident dashboard with sidebar navigation, keyboard shortcuts, and a chat history popover for longer conversations.

Subscriptions follow your Apple ID and family sharing rules, so you don't pay twice to use Primed across your own devices.

Primed uses Auth0 for sign-in, with Apple and email options. If you started in a guest session, your sign-up converts the guest into a real account — connections, plan, and any progress carry across without you having to set it all up again.

Sign-in is shared across iPhone, iPad, and Mac, so once you're signed in on one device the others pick up the same account on next launch.

Your Primed account is identified by your sign-in, not your Apple ID. If you change Apple ID, sign in to Primed with the same email or Apple sign-in method you used originally and your account will be there.

Your subscription is a different story — it lives on the Apple ID that purchased it. If you've moved Apple IDs, you'll need to either restore the subscription on the original Apple ID, use Family Sharing, or start a fresh subscription on the new one. We can help reconcile billing if anything looks off.

If you've genuinely lost access to your sign-in account, email support@beprimed.ai with as much detail as you can — we'll work with you to recover access where it's safe to do so.

Email support@beprimed.ai. It's a small team and we read everything — bug reports, feature requests, billing questions, integration weirdness. Real demand from real athletes shapes the order we build things.

If you've hit something that looks broken, including the version of the app and a brief description of what you were doing helps us reproduce it quickly.

Primed is shipping to real athletes today, and the core coaching loop — connect your data, get a plan, follow it, talk to the coach — is in regular daily use. Some surfaces are still being polished and new integrations are being added on a rolling basis.

Pro subscribers get priority access to new features as they roll out, and we tend to communicate clearly when something is experimental versus settled. You'll know which is which.

If you'd like to be involved more directly in early features, get in touch.

Yes — Primed has a native Mac app, built as a resident coaching dashboard rather than a transient companion. Single window, sidebar navigation, comfortable to leave open all day with your training context in view.

It signs in with the same Apple ID and account you use on iPhone, and your plans, history, and coach memory all stay in sync. Apple Health doesn't exist on Mac, so recovery and HealthKit-only data are read on iPhone and surface on Mac through your account.

iPhone remains the primary client. Mac is for the desk — long sessions of plan review, chat, or analysis.

A few things that make sense on a desktop. Keyboard shortcuts move you around faster than tapping: ⌘1 Coach, ⌘2 Chat, ⌘3 Activities, ⌘4 Events, ⌘, for Settings, ⌘⌃R to reset window size. The sidebar shows your subscription state at a glance.

Settings on Mac use a native form layout that's denser than iOS — easier to skim a lot of preferences at once. Window size and position persist across launches.

It's the same product, tuned for the desk. Anything you do on Mac syncs straight back to iPhone.

Yes — Primed ships Home Screen and Lock Screen widgets on iPhone, so today's session, readiness state, and the next event sit a glance away without opening the app.

Widgets refresh on the system's normal schedule and reauthenticate quietly in the background, so they keep working even if your sign-in token expires.

Widgets are read-only — for chat or any change to your plan, tap through into the app.

The app is designed for connected use — coaching decisions need fresh data — but it degrades gracefully when you're offline. Your most recent plan, activities, and readiness state stay visible from local cache, so you can still see what today's session is on a flight or on a remote ride.

Chat and plan regeneration need a connection. If you fire one off and lose signal, the request resumes once you're back online.

Activity and recovery data sync as soon as your phone or watch is back on the network — there's no manual refresh dance to do.

Primed is currently Apple-only — iPhone, iPad, and Mac. There's no committed timeline for Android or a full web app right now.

The website you're reading covers the marketing, blog, FAQ, and beta-access flow, and we'll keep extending it where it makes sense — but the coaching product itself runs as a native client.

If Android matters to you, let us know at support@beprimed.ai. Demand shapes priority.

No. Your fitness data is used solely to provide your coaching and insights. It's not sold to advertisers, not shared with data brokers, and not surfaced to other Primed users.

Aggregate, fully de-identified statistics may inform how the system improves over time — for example, how often a given training pattern produces a given outcome — but those aggregates don't include anything that could be traced back to an individual.

If you ever want a copy of your data exported, or your account deleted along with everything in it, that's a supported request and the team will handle it.

No. Your activities, recovery data, conversations with the coach, and personal profile are not used to train any third-party AI model. Primed uses providers like OpenAI, Anthropic, and Google under data-processing agreements that explicitly prohibit using your inputs for their public model training.

We may use fully de-identified, aggregate signals to improve our own coaching logic — for example, how often a particular training pattern produces a particular outcome — but never raw, attributable data.

If you'd like to verify the specifics, our Privacy Policy spells out the providers in use and the contractual restrictions in place.

Your account, plans, activities, and chat history are stored in Google Cloud, with primary infrastructure in regions chosen for reliability and proximity to most of our users. Connections to Garmin, Oura and other sources flow through a secure proxy rather than being stored at those providers.

We use industry-standard encryption in transit and at rest, and access is restricted to the systems that need it to deliver coaching. AI inference happens at our model providers (OpenAI, Anthropic, Google) under data-processing agreements.

If you have specific data-residency requirements — for instance for an enterprise team — get in touch and we'll talk you through what's possible.

Yes. Email support@beprimed.ai with a data-access request and we'll prepare an export covering your account, profile, plans, activity history, and connection metadata. Standard turnaround is up to 30 days, in line with our Privacy Policy.

Most of what's there is the same data you can already see inside the app — but a single export is the easiest way to take it with you, share it with a coach, or audit what's stored.

If you spot anything that looks wrong, let us know and we'll correct or remove it.

From Settings → Privacy in the app, choose Delete My Data. The flow is deliberately two-step: first we explain what gets removed and what's retained for compliance, then we ask you to confirm by typing DELETE.

Deletion removes your activities, health data, profile, settings, and connected-service authorisations — including OAuth tokens to Oura, which we revoke automatically. Garmin requires a manual disconnect from your Garmin Connect account; we'll point you to the right place.

A small amount of data is retained: billing records (for tax compliance) and aggregated usage logs with no personal information (90-day retention). Everything else is gone.

No. Primed declares no tracking in its App Privacy declaration and never shows the iOS App Tracking Transparency prompt. We don't embed advertising SDKs, attribution SDKs, or cross-app identifiers.

The only first-party telemetry we collect is anonymous app health and usage signals (crash reports, performance), and that's opt-in.

If you want to verify any of this, the App Store privacy details and our published Privacy Policy spell out exactly what we collect and why.

Yes, on both the website and in the app. On the website, the cookie banner lets you reject non-essential analytics; you can revisit that choice any time via Cookie Preferences in the footer.

Inside the app, the first launch asks whether you'll share anonymous crash and analytics data, and you can change your mind later from Settings. Turning it off stops us from collecting that telemetry from your device.

Opting out doesn't change anything about how your fitness data is used — that's never part of analytics in the first place.